Why Florence

the convention bureau as the only point of reference in the city

In the heart of Italy

An exhilarating citywith a dramatic history which has been carried on with new energy: the one that comes from the awareness of being a European centre that develops its entrepreneurial potential under the eyes of the world. It’san open-air museum, able to offer a different and fascinating show in every season. The historic centre, which is very close to the congress venues, is a stage, surrounded by the Renaissance architecture of noble palaces, squares and churches.


For centuries, millions of intellectuals, pioneers, traders and artisans have been passing through Florence with the desire to stay, leaving their works as a gift. The Renaissance marked the beginning of this synergy between the city and its visitors. Its evolution, nowadays, is defined as quality congress tourism, for which delegates specialized in the most varied and fundamental disciplines, come from all over the world in search of a stimulating, amazing and above all tailor made experience.


Florence welcomes delegates in modern and efficient congress venues perfectly positioned in the historic centre. A few steps and a few minutes connect the venues to the best hotels, the central station and also to Amerigo Vespucci airport, now easily accessible by tram. Once work is over, the delegate can transform their time into a magical tourist experience.


An open-air museum surrounded by the Chianti hills; Florence is home to nothing but wonder.

Easy to reach 

from the main European cities
Toscana Aereoporti is the Tuscan airport system with two main points of call Florence and Pisa:


  • Florence 4km from the historic centre
  • Pisa 1 hour from the centre of Florence

Florence International Airport is located just 4 km from the city centre and it can be easily reached by tramway, direct shuttle bus or taxi


100 min by train


30 min by train


4 Km from the centre


50 min by bus


90 min by train

High capacity

Hotel capacity in Florence






Eco-friendly transport

Florence is a city where the main points of interest are within walking distance. Not only the major tourist attractions, but also hotels, historic buildings, event locations and the Congress Citadel.

Bike sharing